Tuesday, July 14, 2015

Tis Summer

HairQueen News

It’s July, and that means it’s officially summer!

Before you head to the beach or spend hours swimming in the pool, make sure you’ve taken care of your hair. The summer months can cause a lot of damage to your hair if you’re not careful, but a little extra time spent of your hair before you head outside can make a world of difference.



Summer Hair Care Tips



  • Wear a cute hat while you're outside. It's easy, protects your hair, and looks great!
  • Use the warm sun to naturally dry your hair instead of using a heated hair dryer
  • A fun trick is to mix a little conditioner and water into a spray bottle and spritz you hair before heading to the pool. This will prevent your hair from absorbing the chlorine or salt water!
  • Use a swimming cap while in the pool to protect your hair from the chlorine
  • After you get out of the pool, be sure to use chlorine-removing shampoo
  • The easiest way to keep your hair hydrated is to keep your body hydrated, so don’t forget to drink lots of water during the summer!
  • Try a new look for the summer by adding some highlights to your hair
  • Don’t forget to also take care of your skin during the hot summer months by using sun block


Product of the Month

A clarifying shampoo is great year-round to remove all the buildup weighing your hair down, but it’s especially important during the summer months. Clarifying shampoos are an easy way to make sure the pool won’t turn your hair green from the chlorine. This month, I’m offering my favorite clarifying shampoo, Kenra Clarifying Shampoo at 10% off.





Here are some quick updates for everyone:

The new SuzanneVanHouten.com is up! Be sure to explore my new website to learn about what products and services I offer, sign up, for my newsletter, and make an appointment!



Finally, just a quick reminder for everyone that I’ll be out of town (out of the country, to be exact!)
during August 3-24. 


Also, Swans Studios is excited to welcome our new stylists!

Curly Hair Expert - Issac Frank
The Blow Dry Babe - Brenda Maria
And our own Lorenzo Carmagnola


Runs Business with Scissors

Summer is the time many business owners and professionals take time off to go on vacation. A relaxing vacation is a great way to take a break from the chaos of everyday life, and you’ll come back feeling refreshed and ready to go! Not only is a vacation relaxing, but it’s also beneficial for your health. So if you haven’t yet planned your summer getaway, I recommend looking for a little time in the next couple of months to take a break and refresh.



Around Town
Photo: Ray Chavez
Here in Oakland, we’ve had a quite an exciting start to the summer with the Warriors winning the NBA Championships last month. The team practices at the Oakland Convention Center across the street from Swans, so it’s very exciting to see them win! We also had the Warriors celebration parade on June 19th. The city was filled with people, music, and lots of energy! Go Warriors!

The Warriors parade took over downtown Oakland for the day, but that didn’t put a damper on the weekly Old Oakland Farmer’s Market. With delicious locally-grown produce for sale year-round, I recommend making a Friday afternoon appointment at Swans and exploring Old Oakland Farmer’s Market before or after your appointment. The Farmer’s Market is right outside Swans on 9th St every Friday from 8am to 2pm.

Jack London Square is also hosting some great outdoor summer activities. Every other Thursday, you can enjoy an outdoor movie at the waterfront with family and friends. On Friday evenings, you can participate in an outdoor dance lesson in the plaza. The former presidential yacht, the USS Potomac, is docked at Jack London Square and is offering sightseeing cruises of the bay throughout the summer. They’re also offering free tours of the bay once a month!

Enjoy your summer around Oakland, and don’t forget to take care of you hair!

Tuesday, June 16, 2015

Gray Has It.

Hair Queen News


My wonderful daughter said to me recently, "mum you should make your blog more about your clients", she's right, but that is harder than it sounds. However, I am going to make a valiant effort to do that and I need your help.

What would you like too see in this blog, what would you like to read about? But before you answer, I do want to make sure that if you did not already see the article that I mentioned in my last post, here it is. Rise and Shine in Silver’. 

Sorry but I just could not resist re posting.  It was an interview by Sophia Markoulankis of the San Francisco Chronicle, Style Section about the decision to embrace natural gray hair color.

Gray hair is all over the news these days, there is the Granny Gray trend for young people choosing to go gray, can you imagine?
Click this link to see photos of this trend, Granny Gray Hair Trend

Then even more shocking is the trend for men, Silver Foxes, mmmm, men are silver foxes and the women are granny gray...

No matter, the idea is we can embrace our gray or choose to be gray, or dial it back a bit with low-lights.

Here are some pictures of the growing out all over color process. It can take up to a year or more to grow out a full head of hair color in order to transition to natural hair color with low lights.


Preparing to low light. 
Step one till next month.

Note the gray at Julie's temple after the low light.

Stay tuned as we transition Julie from all over color to gray with low lights.


Finally, don't forget to let me know what you would like to read about in my blog, please!




Runs Businesses with Scissors


In business sometimes changes occur unexpectedly and often they occur all at once.


Since the release of the SF Chronicle article:
  • I’ve had a flurry of new hair clients. 
  • It was around this time that my new marketing person had a family emergency and was not available to work for me. 
  • Then after 20 months one of my tenants took a new position. 

At first, I was tempted to panic, but as I wrote in my April client newsletter,

“If you panic with every change that comes along it will add stress and unnecessary strain. So stay calm, ready, willing and able to adapt to changes”.

In short order the changes that transpired in my business at Swans Studios are: the barber is moving into the front studio and two stylists will occupy the open studio, phew. I put the word out in my networks and I hired a new marketing assistant, (I am relying on her for some fresh ideas).

I guess I have learned something about the ebb and flow of business from all my years in the trenches.

If you need to check-in about the state of your business, or changes you suspect are around the corner, or changes you want to make, call me soon and lets take your business to the next level!



I will be in England from August 3 to August 24, my appointments before I leave are filling up fast.

If you would like to meet before I leave, give me a call at 510-444-6700, or email me at suzanne@suzannevanhouten.com.



Thursday, May 7, 2015

Embracing Your Gray Hair with Style

Rise and shine in silver.

Hair Queen News

Me and my low lights
Gone are the days when blonde, brunette and auburn tresses ruled. Today, the hot trend in hair color is au naturale gray. Sprinkled with variations from white to silver, more people are embracing their salt and pepper hair.

The decision to go gray is very personal. If you’ve been dying your salt and pepper hair and would like to return to your natural coloring, there are three things to consider: the transition process, the cut and the desired look.

The Transition Process
The process of applying lowlights to counter the dye or highlights that are present, is individual based on the client’s graying growth pattern, length of hair, final desired result and commitment to the process.

The Cut
Unless you are interested in cutting off all of the colored hair, a good cut during the transition process will be very important because a good cut can help your ends to look healthy, can help to disguise the grow out process and is easier to style.

The Look
Do you like your natural salt and pepper pattern? Do have a vision for how you want your hair to look? Once the transition is complete, you may decide that you want the gray dialed back, in which case lowlights would be added. You may have large strips of white that you want keep or you may want strips added.

Myself and a client Rosemary Mark, whom I worked with to transition her from all over color with highlights and lowlights were recently interviewed by the San Francisco Chronicle about the two-year process we went through to help her return to gray.

Here are a few quotes by Rosemary,

“I applaud women who go gray. You have to have fortitude to do it. I still question whether I should be gray, but I am often stopped on the street, with people commenting on my hair and eye color.”

Wearing gray hair comfortably and gracefully may not be for everyone, but a positive attitude can bring beauty to any look.

“When I’m 60, I don’t know how I’ll feel about the gray when I’m all white. I want to embrace it, and I want it to be my look, but I still have to feel good about it,” says Rosemary.

Rosemary recommended me to the SF reporter because I had helped her transition gracefully.  I really enjoyed talking to Sophia Markoulakis and I am thrilled with the article.

If you would like to grow out your highlights, return to your natural gray or enhance your current gray, please give me call and lets schedule a consultation.

Julie gives up all over color

Follow this blog as I transition my client Julie from all over color back to her natural color with hints of grey.


Let's Begin 
After the first Low Lights 




There will be more pictures 
and updates coming soon!










Website: http://www.suzannevanhouten.com/
Book an appointment: www.vagaro.com/SuzanneVanHouten
Phone: 510-444-6700

Runs Business With Scissors

You may wonder how I was able to obtain an interview with the SF Chronicle.  In this case it was truly a personal connection. Years ago I was advised, "relationships first, result second".  Turns out this was good advice.  I have both a personal and professional relationship with Rosemary Mark.  You may wonder how to navigate the client, friend relationship, this is just one of the roads I have traveled in my professional salon career.  

Give me a call if you would like to know more.  Business owners have many questions and a good one to ask is how do I do that?



Give me a call at 510-545-2955 and let's work on your results.













Tuesday, April 14, 2015

Break Out of Your Comfort Zone!

HairQueen News

 

Are you in a hairstyle rut? Is the length of your hair the same as it was a year ago? Are you rocking the same color that you did 10 years ago? Perhaps you are in a style rut. It happens from time to time. We get used to a routine and time slips away from us. As the new season is here, now is a great time to refresh your look and step out of your comfort zone. It can be hard to change, especially a drastic one, but we all need to keep it new and fresh every once in a while. I challenge you to try something new the next time you are in the salon. Whether its a new color, a shorter length, or a new sweepy bang look, try something new to go along with the new season of Spring!


 

Product of the Month

With your new look you may need a new product to help you maintain your style. With that in mind, all my gels, mousses, waxes, and pomades will be 10% off through April and May. 



 

 

Runs Businesses with Scissors


In business it would be great if everything was running so smoothly that it just stayed that way, but that’s not very realistic. There are so many external factors that can affect various aspects of how you run your business that you have to stay on your toes and stay calm. If you panic with every change that comes along it will add stress and unnecessary strain. So stay calm, ready, willing and able to adapt to changes. 

I am excited to help you with keeping your business skills sharp, so you can continue to provide your clients with the best experiences, as you run a successful business for yourself and your team. I have simplified my consulting billing structure to a less complicated system.  Hourly rates are available for individual hours as well as discounted rates for more than one session. 

As always, for more information visit my website www.suzannevanhouten.com, and to book a consulting appointment please call me at 510-545-2955 or email me at suzanne@suzannevanhouten.com

Wednesday, March 11, 2015

Less Is More

HairQueen News

Spring is in the air! It's time to weed and prune our flowers, plants, and of course, ourselves. It is time to take stock of our beauty regime.  Yes, even the Less Is More approach takes some planning and execution. So to keep it simple and help you stay on track here are some rules to groom by: 
  • Make and keep your salon appointment - plan for one hour or less for a haircut, two hours or more for a cut and color.  
  • Book your next appointment before you leave the salon.
  • Consider purchasing the products and tools your stylist recommends - they are probably just right for your hair type and will save you styling time.
  • Bring pictures of styles you like on your device and be ready to hear "if" that style will work for you.
  • Do not be afraid of a change but remember that a change is a change and change is good.
  • When at home use the products and tools you purchased to achieve your salon look! 
  • Go to your next appointment - hair grows and must be maintained.

 

Products of the Month

This month when you come to the salon you will find that I have all my shampoos and conditioners on sale, they are 10% off.  

There will be a retail sale every month as a way to say thank you for purchasing your hair care products at your appointment. 


Runs Businesses With Scissors 

We are in the third month of the year and almost through the first quarter, it is time to take stock of our businesses and make sure we are on track for a terrific year. Here are a few items for you to check off your to do lists and a few things to think about for the future.
  • Close out 2014 and get everything to your book keeper and accountant now.
  • Review your schedule and make sure it is client friendly and "you" friendly.
  • Plan your days off and your vacation - no one wants a burned out stylist or boss.
  • Look at your current income and expenses and see if you need to make price adjustments.
  • Plan your monthly promotions at least one to two months ahead.
  • Add or take out services from your menu if they are no longer necessary.
  • Tidy up/purge/dust/move things around to create abundance.
  • Feeling overwhelmed and over worked? Make an appointment with me or another business coach or consultant.
  • Make time to work on your business as well as in your business - it's smart business.
To that end I have simplified my consulting billing structure to a less complicated system.  Hourly rates are available for individual hours as well as discounted rates for more than one session. To get your spot on my schedule contact me:

Phone: 510-545-2955
Email: suzanne@suzannevanhouten.com

Let's help you have more with less.

Monday, March 9, 2015

Runway & Red Carpet Hair to Try at Home

Now that the runway shows are over and the red carpet season wrapped up a few weeks ago with the Oscars, I wanted to share a wrap up of the latest hair style trends. The best thing about the current trends that will carry into spring is that they are pretty easy for us "non-celebrities" to accomplish at home. From long tresses to pixie cuts there are trends for all hairstyles and I hope you try to tackle some of them to mix up your style this spring.

One consistent trend for the spring runway fashion shows in New York and London was length. So start growing out your bobs and lobs because long hair is back and its cooler than ever!

Boho Waves

Carefree, barely-there waves are easy to create at home. Use a texturizing spray or light weight foam or mousse when hair is wet. Work through your hair from the bottom up and use a diffuser until hair is almost dry. Let hair finish drying naturally.

For hair that is hard to hold wave use a large sized barrel iron to enhance texture and volume.


Long Tails

Ponytails went from high and sleek to looser and lower, but length all over. A sleek, wet look, high on the top of your head is a strong look. If you want a little more softness try a looser look that has an "un-done" look set lower on the nape of your neck. 





 

 Braids & Twists

Rope braids, cornrowed buns, or loose beachy side braid there is a twist or braid out there for everyone. Tight braids with a wet look work for a stronger look while loose braids with a few loose pieces around the face make for a softer more casual feel to your style. A twist or braid is also something that can be styled with a bob or shorter lengths.




 

Out of the Water Look

The slick, shiny hair on the runways varied in degrees of wetness, going from lightly gelled to fresh out of the water. Part it down the middle, comb it back or pull it up in a tight bun. For those with a short bob or pixie cut this is probably the easiest trend to pull off until you get your length back.




 

 

 

Bombshell Blowouts!

Go big or go home with big luscious curls. Channel some old Hollywood glam with a side part or for longer locks do a side swept look by pulling your hair over one shoulder.

Wednesday, January 21, 2015

Happy Prosperous 2015!

Hair Queen News


I don’t know about you but I can’t believe January is half over. I’ve finally decompressed from the holiday madness and hope you are back in the swing of things as well. For those of you coming to see me at Swans Studios I wanted to give you some helpful reminders: 

  • Parking - There are several options for parking in the Swans Studio area, including one hour meter parking on 9th St., two hour meter parking on Clay St., a lot at 7th & Clay that is all-day parking $7 on weekdays & $4 on weekends, and a lot between Clay & Jefferson on 7th St. for $1.50 an hour in the lot behind the police station and directly across from Mexicali Rose. 
  • Also, Parkmobile is a new service available in the Oakland area which is a pay by phone parking service so you can add money to the meter without running out of the salon. Click here to learn more about Parkmobile in the Oakland area and to download the app. 
  • Bathroom info - there are public men and women bathrooms inside Swans Market, which can be entered from Swans Courtyard or from Washington St. We also have a key to a unisex bathroom located across from Swans Studios and near the Clay St. Entrance. 
I am delighted to reintroduce Lorenzo Carmagnola, my assistant in the salon. He has been working with me for over five years and is continuing to be a vital member of my team. Some of you may have met him when I owned my previous salon, Topps and he has now continued his journey with me to Swans Studios. Lorenzo assists me on Thursdays and Saturdays, which enables me to have more time on my books for HAIR appointments.
Slicked back and held with a binder clip
(I've been dying to use this photo somewhere). 

Speaking of HAIR I have been looking online at the projected trends for 2015.  According to the runways, long hair is back; serious length is the prediction. With this length comes waves, specifically the BOHO wave, carefree barely there waves.  Maybe it is time to try that body wave or time to smooth your curly waves, lets talk next time you are in the chair.  

PONY TAILS, BRAIDS and BIG BUNS were also big runway looks, along with one of my personal favorites, the OUT OF THE WATER look, yes just slick that hair back.  


PRODUCTS OF THE MONTH

This is the year of GEL and HAIRSPRAY. You guessed it for the remainder of January and for the month of February I am offering 10% off all my GEL and HAIRSPRAY retail products.  It is important to have the tools for your 2015 look in your personal products toolkit.





BY FRAMESI

AMERICAN CREW
I.D. FRAMESI 



Runs Businesses With Scissors

As  most of you know I have lived and worked in the Swans Market building for 15 years. Swans 
Market is enjoying a great revitalization period (check out more info here). I consider myself a pioneer of this neighborhood and hope you get a chance to enjoy the varied restaurants and shops that continue to open up at Swans and in my neighborhood, Old Oakland. 

As a Small Business Owner I am no stranger to the ups and downs of the business world.  I am excited to continue my Business Consulting Practice into 2015.  I love working one on one with other entrepreneurs and helping them reach realistic and attainable goals.  

If you or anyone on your team are ready for your next step, contact me and tell me and share your situation so together we can help you grow your business and make your dreams come true.

Stay tuned for my 2015 BUSINESS CONSULTING UPDATES AND SPECIALS

I would also like to thank my clients that have checked out my Yelp page and left a review for me. It is always great to get feedback and interact with my clients online, as well as on my Facebook page. If you could "like" my fan page that would be a great marketing boost for me.


Thank you for reading my blog and here's to 

A HAPPY PROSPEROUS 2015!